1Q 2008 Economic Outlook – Is that light at the end of the tunnel?

April 15, 2008

The economy has undergone significant change in the fourth quarter of 2007 and the first quarter of 2008, as evidenced by perturbations in the stock market, the rapid response of the Federal Reserve in rate reductions, capital availability and market intervention – plus what we’ve all been reading in the papers! This podcast features an interview with an expert in the field who will take a look back at the first quarter of 2008 and try to understand what it all means. Helping us read the proverbial tea leaves is Hillary Elder, Vice President and Director for Money Market Strategies with the National Investment Fund for Credit Unions (NIFCU$).

The NIFCU$ fund was the genesis of NAFCU Services Corporation nearly a quarter century ago, as a joint venture with Highmark Capital, and it provides credit unions with a triple-A rated option for overnight and short-term investments. Hillary has been manager of NIFCU$ since joining the firm in 1995, and in total her team manages over $6 billion in assets, and she has extensive experience in the credit union space, and in understanding macro trends in the economy.

Contacts: Hillary Elder, Hillary.Elder@uboc.com, www.nifcus.com, (415)-705-7580.

References: www.nifcus.com, www.nafcu.org/nifcus

NIFCU$ 1st Quarter 2008 report (.pdf)

Enhancing Member Relationships

April 11, 2008

Every credit union wants to enhance Member relationships, build loyalty, increase the effectiveness of their marketing and cross-selling efforts. This podcast features a conversation with Katie Gore, Vice President of Market Opportunity, from Deluxe Financial Services, who will talk about specific strategies for credit unions to maintain relevancy, keep up with the competition and know where to focus their efforts while also providing first-rate customer service and achieving business goals. As you’ll find out, no surprise, it all comes down to building relationships. As a bonus, Katie will also discuss the future of checks in a financial marketplace becoming ever-more dominated by electronic transactions.

Contact: Katie Gore, VP of Market Opportunity, Deluxe, Katie.Gore@Deluxe.com

References: www.deluxe.com; www.nafcu.org/deluxe; Deluxe Knowledge Exchange Series